As many of you know I started working for Storenvy back in October focusing on Community Management & Special Ops. Part of my job has been to help recruit as many new kick ass stores as possible. While on my quest I started seeing some recurring myths surrounding what is possible when using Storenvy as your storefront. People don’t realize just how awesome Storenvy really is. So rather than let these un-truths keep you from setting up an awesome store, I figured it was time to go myth busting!
MYTH: Since Storenvy is free it must be lacking some features.
FACT: Setting up and running a blog is free, so why should setting up a store be any different? We have all heard the saying “you get what you pay for” and while I usually agree with you, this is simply not the case with Storenvy. Storenvy is simple but powerful and even has a lot of features the other guys don’t have. Unlimited products, built in analytics, full customization, discount codes, easy order management, the ability to upload five images per product and a Facebook integrated store, consider this myth busted. Just because Storenvy doesn’t charge you, doesn’t mean that it’s not just as good or better than the other guys that are taking your money every month.
MYTH: Storenvy isn’t as customizable as ______.
Here are some great examples of storefronts that have taken it upon themselves to completely customize their storefront and even built their store directly into their existing website.
MYTH: Since Storenvy is free there must be a catch or trick.
FACT: No tricks here! We truly believe that opening a store should be free just like setting up a blog. Now of course, we have a few upgrades you can turn off, if you want (custom domains, advanced discount support, etc), but the basic store is totally free with no catch.
MYTH: Customers have to go through the Storenvy Marketplace to get to your store.
FACT: No way! You get your own URL where you can point your shoppers directly to your store. But don’t worry about having to promote all on your own. One of the best parts about Storenvy is that along with your individual storefront all of your products automatically get included in the Storenvy Marketplace. Having your items listed in a marketplace allows customers to find your store when they may have not known you existed if you were on your own. Having your products listed in the Marketplace is a huge bonus of having a store on Storenvy.
MYTH: I can’t use my own domain name.
FACT: Storenvy launched Custom Domain support last year! When you first sign up for a store by default your domain does include .storenvy.com. But if you choose, you can change it to your own .com, .org, .me or whatever other URL you’ve got. This a paid feature that will run you $5.00 a month but for brands looking for that cohesive look it is five bucks well spent.
MYTH: “Setting up a store is going to be hard, right?”
FACT: It doesn’t get any easier than Storenvy. Storenvy was created to make setting up a shop as simple, fun and human as possible. The truth of the matter is most people do not know how to write and customize HTML or CSS and we get that. Each Storenvy store comes with complete with tools to make uploading products and customizing the look of your store as easy as possible. With just a few clicks setting up and launching a store can be done in no time. If you really wanted to hustle through it you could have your store up and ready for taking orders in under ten minutes. No joke.