RANDR Release A Very Solid Summer Line

Rise and Resist (RANDR) have continually improved and refined their brand over the past few years. I must admit for awhile I was bit worried that they were in jeopardy of losing their branding image or not establishing a strong brand image all together. I am here today to tell you it looks as if RANDR has solidified a very solid brand image and put together a very strong summer offering.

The new line which features 8 new products basically picks up right where the last line left off. The line features more polished and mature designs centering around more muted colors and more serious overtones compared to the brighter colors and cartoonish illustrations of previous lines.

RANDR really seems to be targeting and narrowing in on the mid 20′s and early 30′s crowd with the new line. I think this is a great idea, because honestly I’m not sure there is room for another zombie, bright color, over the top illustrated t-shirt line.

I can definitely see these tees selling extremely well at a Urban Outfitters or boutique shop and for the solid price of $25 a tee they are also pretty affordable.

You can check out and pick up tees from the new line at www.randrtees.com Also take a second to sign up for their mailing list which gives you a coupon for $10 off your purchase.

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