Posted February 15th by Adam Hendle in All, Clothing
For the latest IMU (I Miss You) release, IMU decided to take what was once warn by blue-collar workers, lumberjacks and farmers and make it their own. The latest line which is called IMU Grind aims at reclaiming and restyling plaid to fit their vision of what plaid should be.
The new tees focus around the IMU logo and are styled with plaids according to what you might have seen blue-color workers, lumberjacks and farmers wearing today and in the past. Overall I think its a very creative way to style their logo and also a cleaver way to look at plaid, not just as a style but as a lifestyle.
I am also really digging the hoodie, it looks extremely comfortable and perfect for the upcoming spring weather. The tees will set you back $25 and the hoodie is $35. Make sure to check out the entire IMU brand and their message at www.imutheinsideout.com
Post Author: Adam Hendle
Adam is from the burbs of Chicago, IL. He loves T-shirts, art, music and basically anything awesome! He is the creator of this wonderful site ;) and co-host of IATT.TV You can follow him and this site on Twitter (@iamthetrend)
